Monmouth College Football 2020-2022 | Lead Creative
This compilation features a curated selection of projects completed as the Lead Creative for Monmouth College Football from 2020-2023.
Responsibilities:
Lead research of the best industry practices to develop a graphic design and social strategy that aligned with audience trends. Produce creative content tailored towards brand building, fan engagement and recruitment. Implement a weekly game preview, recap and hype content during the regular season based on industry trends.
Takeaways:
This experience provided me with the chance to direct and oversee the creative and visual look of a collegiate football team. This opportunity also served as my first official role/experience within the sports creative industry. Throughout this experience, I acquired knowledge in brand development and the significance of maintaining unified visual messaging to enhance brand identity.
Social Graphics
Photography
Videography
